I had an interesting conversation with a friend of mine in the industry recently – we were discussing sales and marketing strategy. It turns out that we have very different approaches.
His is to try to get fewer accounts, but to get bigger accounts that spend more money with him on average. He [...]
Archive for August 19th, 2008
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Categories
- Managed Services Marketing
- Managed Services Model
- Managed Services Profits
- Managed Services Software
- Managed Services Strategy
- Selling Managed Services
- Starting an Managed Service Provider
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- When it comes to the managed services business, the customer ISN’T always right!
- Total Lifetime Value of a Managed Services customer
- Secret to managed services success: People first, technology second
- Build a solid foundation with new managed services clients
- Gain first position with your managed services clients
- Create managed services service delivery processes that match your offerings
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- SMBITPROS Blog: When it comes to the managed services business, the customer ISN’T always right!: Attention manage... http://bit.ly/cmiGuJ 1 hr ago
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- SMBITPROS Blog: Total Lifetime Value of a Managed Services customer: Before you plan your lead generation and mark... http://bit.ly/cTgX6Y 1 day ago
- More updates...
Recent Comments
- mcooch: We’ve all been the victim of letting someone in the back door – very frustrating! Of course, we...
- DHaurey: Mike, Excellent thought leadership, as usual. I think that many IT services companies and Managed IT Service...
- mcooch: Great questions/comments. We use Net Promoter Score as our primary measure of service. See a previous post...
- Stuart: The big question is, how are you measuring service if not by utilization or effective rate? It can be...
- EdF: Very interesting post, the goal isn’t for techs to sell but to be busy so the selling part is kind of an...
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